Intellectual Property and Intangible
Assets continue to drive the world business and their
importance in time to come is going to exponentially
grow. Many of the new generation corporations have invested
billions of rupees not in land and machinery but in
intellectual capital. At the same time value creation
and its growth is the ultimate goal of a management
team; therefore to measure the management performance
the valuation of intellectual property at regular intervals
becomes imperative. If you do not know the value you
also loose the ability to commercialize it fully, not
only that you may not be able to recover the correct
damages in case of infringement and dilution litigation.
Its just like a diamond, without the knowledge of its
real value, it may just be treated an ordinary stone.
HOW CAN WE HELP:
The Institute provides an extensive range of valuation
on Intellectual Properties. Institute has an independent
valuation center, with experts from the field of Intellectual
Property, Corporate Law, Finance, Technocrat and Marketing
who jointly undertake the exercise, on need basis, through
well structured schedule and models, keeping in mind
the large numbers of internal and external variables
which influence the valuation.
If you wish your Intellectual Property to be valued
call the institute today. Our Brand Valuation tools
would also provide you the insight of your strengths
and weaknesses in marketing and sale strategies and
would provide useful guide in devising brand management
strategy.
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